There is no shortage of online marketing ideas out there,
Digital Nomads HQ has a large team of strategists that have worked with a variety of different business types.
Our pro-active approach, combined with our dedication to excellence and customer satisfaction, makes us a reliable agency that cares about your success just as much as you do.
Get in touch with the Digital Nomads HQ team to begin your CRO campaign today. Before any work begins, we will discuss your objectives and gain an understanding of your business to ensure our services are tailored and effective.
Search Engine Optimisation (SEO) is a highly effective and useful activity when establishing your website on the internet. We recommend this service to client who have websites, but whose websites are not being found in the search results or are not receiving traffic.
Before a CRO campaign can be successful, consider whether you may need SEO first:
The last of these is by far the most important, as ranking on the first page almost ensures that your website is receiving traffic. And if your website is receiving traffic, our team can start working on a tailored CRO campaign to start turning that traffic into sales!
A conversion rate optimisation campaign is perfect for business owners whose websites are ranking for their primary keywords, as well as whose websites are receiving traffic. The idea behind a CRO campaign is to transform your website traffic into actionable leads and conversions.
Our team will analyse the content and structure of your site, as well as take an in-depth look at the data gathered from your website’s visitors. Using this information, we can make the necessary alterations to your website to help funnel all that traffic to where it matters most.
A website conversion is the process of turning a visitor to your site into a lead or sale. This can be anything from completing a form for more information, getting an email address to joining an email list, making a purchase, etc. Think of it as ‘converting’ a stranger into someone who knows/trusts you and is willing to do business with you.
The percentage of visitors that become leads/customers is called the conversion rate . The higher the number, the better chance you have at growing your business.
A business’s conversion rate is the percentage of people who take a desired action, such as completing an order or making a purchase. It can be seen as how well your website persuades visitors to do what you want them to do. If your goal is to increase revenue then there are some things that you might consider doing in order to improve conversion rates on your site.
One approach would be Conversion Rate Optimisation (CRO). CRO is essentially about improving the likelihood that someone will complete the task they came onto the site for by optimising some aspect of it. A few examples of what might be adjusted are:
CRO can provide a business with some useful information on how to improve its website. It is essentially an ongoing process of refining your site so that it becomes more welcoming and better at persuading visitors to take action. Once the analysis, optimisation and testing has been completed, one’s site can be said to have reached equilibrium – this means that it will continue to convert visitors into customers at a steady rate.