Small Business SEO







About SEO For Small Businesses
Small business doesn’t mean small ambition, small reach, or small results. And at Digital Nomads HQ, we get it. We were there too!
We’ve worked with hundreds of small businesses across Australia, and know the challenges you face: marketing that’s confusing, agencies that overpromise, and SEO that feels out of reach.
But we don’t just do the work, we explain it. We help you understand it, and build an SEO strategy that fits your business and gets the results. With our proven SEO framework we give you the clarity, confidence and insight to make smart decisions, reach the right people, and grow.
Advantage
Why choose us
Transparent and Trustworthy
With us, you’re always in the know. With live SERP tools, communication and clear monthly reports, we tell you what we’re doing, why we’re doing it, and how it’s tracking.
Local Touch, National Reach
We’ve helped small businesses across Australia show up and stand out in their own backyard. Then, pair that local insight with smart, scalable SEO strategies that drive sustainable growth.
You SEO Partner
Your wins are our wins. We’re responsive, approachable, and invested in your growth. You’ll work with a dedicated team that knows your name, understands your business, and shows up like part of your team.
Result Driven
SEO Clients
Over 100 SEO clients across Australia.
Increase in top 3 Keyword
An 85% increase in top 3 keywords for Automotive SEO campaigns.
Increase in Impressions
A 114% increase in organic impressions for medical and healthcare campaigns.
Increase in keywords
A 164% increase in attained keywords for automotive SEO campaigns.
Rumble Boxing
The House Call Vet

Just Autos

HVAC Parts & Accessories
Go Ride A Wave

Danny’s Desks & Chairs

Smart SEO for Small Business
Strategy & SEO Audit
We start smart with insight, not guesswork. We look at the full picture (technical SEO, page speed, mobile performance, content quality, and local search visibility) to give us insight into where you’re starting and how we’ll grow from here.
Keywords & Opportunities
We identify how your ideal customers search at every stage of the funnel, considering what they’re typing, asking, and looking for. Then we align your SEO content to matc
Content Creation & Optimisation
Human, AI-friendly and unique to you, we align your content with both user needs and SEO best practices. We refine titles and headings to service pages and blogs and optimise your site using the E-E-A-T framework (Experience, Expertise, Authoritativeness, Trust).
Local SEO
We optimise your Google Business Profile, ensuring it’s fully complete, competitive, and rich with high-quality photos, videos, and customer reviews. Key to showing up in the Map Pack and local search results.
Authority Building
Your business deserves to be found in all the right places. That’s why we create niche-relevant directory listings, targeted placements on platforms that matter in your industry.
UX & Site Performance (Technical SEO)
A better experience means more conversions. But your site needs to be fast, functional, and easy to use, on every device. We fine-tune your site’s speed, structure, and responsiveness to keep visitors engaged and help search engines understand and rank your content.
Review Management
Reviews prove you’re the real deal. We help manage reviews and implement schema markup so our reputation keeps working in your favour, both on-page and in the SERPs.
Our Process
SEO Built for Businesses. Backed by Strategy
The Smart Marketing Investment
Every marketing dollar needs to work harder. That’s why we built our SEO services specifically for service-based small businesses. Unlike paid ads, SEO builds over time, driving ongoing visibility and trust without ongoing ad spend.
* One client saw a 22% increase in organic traffic and 13+ primary keywords in the top 10 in 3 months.
Content That Connects
Your content might rank, but it needs to connect too. It should inform, engage, and guide action, so users feel confident in what you have to offer.
Website Authority That Builds Trust
When search engines (Google, Bing, ChatGPT) trust you, your customers will too. We help you build that trust in all the right places.
A Website That Engages
Your website should work as hard as you do. We bring UX, design, and technical know-how together so your site performs, keeps visitors engaged, and turns clicks into customers.
SEO That Works Hard For You
We’re not here to tick boxes, we’re here to build long-term growth. With transparent strategy, tailored execution, and a team that gets small businesses, we help you grow visibility.
How it works
Small businesses need more than buzzwords and bloated strategies. You need results, clear direction, and a team that feels like your own

We create a tailored roadmap outlining our findings, priorities and strategy as well as the steps we’ll take to action them.

We get to work optimising your site, building authority, and improving user experience. Everything we do is explained and documented, so you always know what’s happening (and why).
Trusted by local & national brands









Real reviews, Real Clients
"We've been working with Digital Nomads for some time now, and the results have been outstanding. Their team has done an incredible job building new pages for our site — everything is clean, well-organized, and tailored to our audience. On top of that, their SEO work has made a huge difference in our search rankings and organic traffic..."

Andrew Gardiner Law
Andrew Gardiner, Director
"We’ve been working with Digital Nomads to support our businesses across the our group, and they’ve been nothing short of excellent. Their attention to detail, strategic thinking, and responsiveness have been outstanding. They consistently offer valuable insights and advice, and their communication and follow-through have made them a pleasure to deal with. We would highly recommend Digital Nomads to anyone looking for a Marketing Agency to partner with."

Moggy's Group
Shania Muscat, Marketing
"Digital Nomads hands down are the most wonderful team I have engaged with for several projects over the last few years. Jodi and Ben are extremely knowledgeable and welcoming. Ben has an innate capacity to hear exactly what I am seeking and offers me the most magnificent solutions every time. If you want to work with an agency that is not only experienced and highly innovative, then you must work with the team at DNHQ."

Cococoast Global
Janelle Russell, Director
"One of the things we love most about working with DNHQ is that they're an agency that come with all the industry knowledge and expertise, yet they just feel like part of our internal team! Hayden and Faith were brilliant in researching and designing a new site for our NFP, while Shaun's website wizardry was so valuable bringing it to life and continuing to evolve as we've needed to. We are so grateful to all of the team for being so responsive, collaborative, and never rolling their eyes at the random ideas we bring to them."

LifeFlight
Jessica Thornton, Marketing Manager
Worked with digital nomads to redevelop our website and SEO services, these guys are unbelievable! Digital wizards with one of the best personal touches and collaborators! And no suggestion was too hard! And Faith Taylor was brilliant! Constantly updating us! Personally hate bad communication, but these guys were constantly onto us clarifying and pushing the project forward, really felt comfortable and confident with Faith in control of steering the project! These guys are the best!

Sanctuary Church
Dylan Goode
"We started working with Digital Nomads 1 year ago and they have been fantastic. Absolute gurus in the SEO space and Lauren does an amazing job with all our social media. We have learnt so much working with the team, and it really is a team of experts that you have around you assisting with all aspects of digital marketing. If you are serious about digital marketing then I highly recommend reaching out to Jodi and the team."

Synergy Mortgages
Brendan Philp, Director
"Digital Nomads have delivered an excellent standard of work building two separate websites for CRW Group. They are very communicative and work with our ideas while adding their creative expertise. They write quality blog posts for our SEO efforts and we have seen an uptick in web traffic due to their efforts. Highly recommend DNHQ for your marketing needs!"

CRW Cleaning
Kyle Booysen, Director
“Digital Nomads hands down are the most wonderful team I have engaged with for several projects over the last few years. Jodi and Ben are extremely knowledgeable and welcoming. Ben has an innate capacity to hear exactly what I am seeking and offers me the most magnificent solutions every time. If you want to work with an agency that is not only experienced and highly innovative, then you must work with the team at DNHQ.”

Janelle R.
Cococoast Global, Owner

“Their communication is fantastic, very knowledgeable and they return phone call very quickly, they give us good reporting… yer we can’t fault them….Overall customer service I think is 5 stars, if I could give them 6 stars, id give them 6 stars.”

Colin M.
Mason Finance

“Digital Nomads HQ's branding aligned with the client's business goals and ideas. Digital Nomads HQ was attentive to requirements and delivered a high-value service based on their unique needs. The team was also highly motivated, professional, and easy to communicate with.”

Rene N.
Atelier Dental


Expert Team

Top Solutions
Why Us: Smart. Proven. Bold.




Proven Results
Proven Results
Get The Answers You’re Looking For
Got Your Own Questions? Chat with the team!
Does my small business need SEO?
Absolutely. If you want to be found online, SEO is essential. Nearly 30% of all clicks go to the first result on Google, and most people never scroll past page one. If your business isn’t ranking, you’re missing out on customers who are actively searching for what you offer.
SEO helps your small business show up, build trust, and compete
How does local SEO work for small businesses?
Local SEO helps your business appear in search results when people nearby are looking for your services. Google uses three key factors to rank local results:
- Relevance: How well your content and Google Business Profile match the search.
- Distance: How close your business is to the searcher.
- Prominence: How trusted and well-known your business is online.
Does SEO actually work for small businesses?
Yes, 100%. SEO is one of the most effective long-term marketing strategies for small businesses. It brings in traffic without relying on paid ads and helps build credibility with both Google and potential customers. You can be a tradie, a local consultant, or run a new wellness studio. Done right, small business SEO works.
How much does small business SEO cost?
The cost of SEO falls on a spectrum and depends on a number of factors – your business, needs and level of service. You can expect to pay between $1,000–$3,000+ AUD per month for Small business SEO.
Yes, there are cheaper options out there, but beware of cut corners. Effective SEO takes time, expertise, and consistent effort. That’s why our campaigns are built for value, not just price.
What SEO techniques work best for small businesses?
We focus on proven techniques that generate results:
- On-Page SEO: Optimising pages, metadata, and structure for clarity and search intent
- High-Quality Content: Creating content your audience is actually searching for
- Local SEO: Google Business Profile optimisation, review strategies, and local listings
- Backlink Building: Earning links from reputable, relevant sources to build your authority
- Technical SEO & UX: Speed, mobile-friendliness, and site structure that keeps users engaged
What are citations, and why do they matter?
Citations (or backlinks) are mentions of your business on local directories (like Yellow Pages, Yelp, etc.). They help search engines confirm your legitimacy and improve your local ranking. Bonus: they also drive extra referral traffic!
How do I know if my SEO is working?
With us, you always know where you stand. We track your campaign through:
- Keyword rankings (are you climbing?)
- Organic traffic (are more people finding you?)
- Conversion rate (are visitors turning into leads or customers?)
Power Your Growth with SEO—Let’s Get started
From strategy to results, we optimise your website to rank higher, attract the right audience, and turn visibility into measurable growth.