5.0

Digital Marketing for Dentists

Patients pick the clinic that feels trustworthy and easy to book. We’ll build an AHPRA-compliant digital marketing strategy that helps people find you, trust you, and fill your books with new appointments.

Sunshine Coast digital marketing agency that gets your business results! A digital marketing partnership for success.

5.0

165+ Reviews

Award-Winning Dental Digital Marketing

Digital marketing for dentists is about building trust & simplifiy process. We'll help you be visible when people search, show clearly what you offer, and make the booking simple.

Having worked with several dental practice across Australia, from complete branding and design (Cotton Tree Dental) to strategic growth and marketing campaigns with Noosa Family Dental. We’ll work with your business to build your local presence whether your establishing a new practise or looking to boost your client database.

Local search strength, clear treatment pages, and a smooth path to book – We apply AHPRA in practice: no outcome-based testimonials, careful use of before-and-after imagery, and clear fee and consent information (We understand the industry). It reads like a clinic, not an ad, which is why new patients book.

How Our Clients Grow

Results delivered with precise, AHPRA-aware marketing.

20 +

DENTAL CAMPAIGNS

Over 20 dental and specialist campaigns managed across Australia.

737 %

INCREASE IN TOP 3 KEYWORDS

A 737% lift in top-3 rankings across treatment terms and suburb searches.

5 X

FIRST PAGE IN 3 MONTHS

Five priority keywords on page one within three months.

1 M+

MANAGED IN PAID ADVERTISING

Over $1M in paid dental campaigns managed with compliance top of mind.

We'll Build your Trust & Book Patients

BUILT FOR DENTAL, BUILT FOR GROWTH

Consistent care builds trust. Consistent marketing does too.

We Know How Clinics Run

Recall cycles, chair time, no-show risk, treatment mix. We plan around your services, suburbs and booking flow so marketing fits the way you work.

AHPRA Compliant Digital MArketing

No outcome-based testimonials. Careful before-and-after use. Clear fee and consent info. Plain, accurate copy patients can trust.

Proof In The Appointment Book

We track confirmed bookings, attendance and treatment acceptance. Reports show what filled the schedule and where to invest next.

Trusted by local & national dentists

WHAT WORKS IN DENTAL MARKETING?

TRUST FIRST

Patients choose the clinic that feels safe and competent. Bios, reviews, photography and tone should signal care and professionalism.

OWN LOCAL SEARCH

Most searches start with “dentist near me.” Keep Google Business Profile complete, accurate and active. Back it up with consistent citations and online reviews.

TREATMENT PAGES WITH PURPOSE

Create clear pages for each service and suburb. Explain who it suits, outline steps and recovery, include fee guidance, and make booking obvious.

PROOF THAT HOLDS UP

Follow AHPRA. Avoid outcome-based testimonials, use before-and-after images with care, and highlight qualifications, memberships and technology as evidence.

FRICTION-FREE BOOKING

Prominent phone and online booking, fast replies, recall prompts and after-hours options. Make it simple to go from search to scheduled appointment.

Real reviews, Real Clients

"We've been working with Digital Nomads for some time now, and the results have been outstanding. Their team has done an incredible job building new pages for our site — everything is clean, well-organized, and tailored to our audience. On top of that, their SEO work has made a huge difference in our search rankings and organic traffic..."

"We’ve been working with Digital Nomads to support our businesses across the our group, and they’ve been nothing short of excellent. Their attention to detail, strategic thinking, and responsiveness have been outstanding. They consistently offer valuable insights and advice, and their communication and follow-through have made them a pleasure to deal with. We would highly recommend Digital Nomads to anyone looking for a Marketing Agency to partner with."

"Digital Nomads hands down are the most wonderful team I have engaged with for several projects over the last few years. Jodi and Ben are extremely knowledgeable and welcoming. Ben has an innate capacity to hear exactly what I am seeking and offers me the most magnificent solutions every time. If you want to work with an agency that is not only experienced and highly innovative, then you must work with the team at DNHQ."

"One of the things we love most about working with DNHQ is that they're an agency that come with all the industry knowledge and expertise, yet they just feel like part of our internal team! Hayden and Faith were brilliant in researching and designing a new site for our NFP, while Shaun's website wizardry was so valuable bringing it to life and continuing to evolve as we've needed to. We are so grateful to all of the team for being so responsive, collaborative, and never rolling their eyes at the random ideas we bring to them."

Worked with digital nomads to redevelop our website and SEO services, these guys are unbelievable! Digital wizards with one of the best personal touches and collaborators! And no suggestion was too hard! And Faith Taylor was brilliant! Constantly updating us! Personally hate bad communication, but these guys were constantly onto us clarifying and pushing the project forward, really felt comfortable and confident with Faith in control of steering the project! These guys are the best!

"We started working with Digital Nomads 1 year ago and they have been fantastic. Absolute gurus in the SEO space and Lauren does an amazing job with all our social media. We have learnt so much working with the team, and it really is a team of experts that you have around you assisting with all aspects of digital marketing. If you are serious about digital marketing then I highly recommend reaching out to Jodi and the team."

"Digital Nomads have delivered an excellent standard of work building two separate websites for CRW Group. They are very communicative and work with our ideas while adding their creative expertise. They write quality blog posts for our SEO efforts and we have seen an uptick in web traffic due to their efforts. Highly recommend DNHQ for your marketing needs!"

Expert Team

Why Us: Smart. Proven. Bold.

Proven Results

Our Process

How We Roll

Our clinic-first process is repeatable and measurable, so it scales with your growth without sacrificing quality.

We map your services, suburbs and booking flow. Site, Google Business Profile, reviews and tracking are audited to spot quick wins.

We set priorities by demand and margin. Page map, keyword plan, content outline and ad budgets are shaped to AHPRA requirements.

Treatment and location pages are written in plain English with clear fees and next steps. Local SEO, Google Ads and booking paths go live with full tracking.

We report on confirmed bookings, attendance and treatment acceptance. Copy, bids and pages are refined and scaled to the suburbs that perform.

Recognised local team, proven success.

We’re not just an agency — we’re a team of experts driving results and earning national recognition

Global Agency Awards Finalist

Proudly finalists in the Global Agency Awards for “Best SEO Campaign” in 2025.

Clutch Global 1000

Proudly awarded #260 out of 262,000 digital marketing agencies worldwide in 2023 & 2024

Global Search Finalist

Proudly achieved Global Search Finalist in 2024 for our SEO campaign in the Health & Medical sector

Questions On Dental Marketing

Clear guidance on AHPRA compliance, channels, budgets and measurable results.

Is dental marketing different from marketing other small businesses?

Yes, and it matters.

Dental practices operate under AHPRA’s advertising guidelines, the Health Practitioner Regulation National Law, and patient privacy obligations.

That rules out a lot of standard marketing tactics: outcome-based testimonials, gift incentives for reviews, and unverifiable claims.

It also rewards practices that lean into education, transparency around fees, and clinically accurate content.

We’ve worked with practices like Cotton Tree Dental, Atelier Dental and Noosa Family Dentist, and the same compliance principles shape every campaign we build. and fee information is clear.

How much should a dental practice spend on marketing in Australia?

Most practices we work with invest between $2,000 and $8,000 per month across SEO, Google Ads, and content.

Solo and start-up clinics generally sit at the lower end.

Multi-location groups and practices targeting high-value treatments like implants or orthodontics sit higher.

The right number depends on your treatment mix, your suburb’s competitiveness, and whether you’re acquiring new patients or reactivating existing ones. We’ll build a recommendation around your goals rather than a one-size-fits-all package.

How long until our marketing produces new patient bookings?

Google Ads can produce enquiries inside the first two weeks if the targeting and landing pages are right. SEO is a slower compound: most practices see meaningful movement in months three to six, with stronger results from month six onwards as authority and review velocity build. Recall and reactivation campaigns can lift bookings within the first month because the audience already knows you. Most practices we work with run a combination so the short-term and long-term channels feed each other.

Will everything you produce be AHPRA compliant?

Yes. We write to AHPRA’s advertising guidelines and the National Law as a matter of course. That means no claims of guaranteed outcomes, no testimonials that reference clinical results, careful handling of before-and-after imagery, and clear disclosure of fees and risks where relevant. If a claim sits in a grey area, we either reword it or check with your principal dentist before it goes live. Compliance is built into our content brief, not bolted on at the end.

Can we use before-and-after photos and patient testimonials?

Before-and-after photos can be used carefully. They need informed, written consent from the patient, accurate context (no retouching, no misleading lighting), and they cannot be used to imply a guaranteed result for someone else. Testimonials are the harder area: under current AHPRA guidelines, testimonials that refer to clinical aspects of a regulated health service are not permitted in advertising, but reviews about your team, environment, and front-of-house experience are. We help you separate the two and structure your reviews and case content accordingly.

What's the most effective way to grow Google reviews for a dental practice?

A simple, consistent system beats a one-off push every time. The practices that grow reviews fastest ask every patient at the right moment (usually after a positive interaction at reception or follow-up), make it frictionless with a short link or QR code, and reply to every review that comes in. Bulk-blasting old patients all at once is a flag that Google’s review filters now act on, so steady weekly velocity matters more than volume spikes. We help set up the request flow, train your team on the script, and monitor for any reviews that stray into AHPRA-sensitive territory.

How do you handle marketing for a multi-location dental group?

Each clinic gets its own dedicated landing page, its own optimised Google Business Profile, and suburb-specific keyword targeting, so every location ranks for its own area rather than the head office capturing everything. Brand and compliance standards stay consistent across the group, but local content, reviews, and team profiles are unique to each clinic. We’ve structured this kind of setup for groups across Brisbane, the Gold Coast, the Sunshine Coast, Sydney, and Melbourne, and the same principles work whether you have two clinics or twenty.