Marketing Calculators
& Tools

Built by marketers, for marketers (or anyone currently wearing the marketing hat). These free tools help you calculate important metrics, audit your marketing, and make smarter decisions across SEO, ads, and content.

SEO Site
Audit Tool

Check how your website stacks up. Our free audit tool highlights technical issues, missed SEO opportunities, and areas for improvement.

CTR
Calculator

Find out how often your ads or listings are clicked. This tool calculates your CTR based on impressions vs clicks, helping you identify what’s working.

CTR TOOL

CPC
Calculator

How much are you really paying per click? Use this calculator to estimate and optimise your CPC so your budget goes further.

CPM
Calculator

Get a clear view of your cost per 1,000 impressions. This tool helps you understand CPM and plan more efficient ad spend.

CPM TOOL

ROAS
Calculator

Is your ad spend paying off? Work out your ROAS by plugging in your ad revenue and cost, then see if your campaigns are making the cut.

ROAS TOOL

CPA
Calculator

What does it cost to win a new customer? Our CPA calculator helps you measure and refine your acquisition strategy.

CPA TOOL

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