What is Bing Webmaster Tools

Bing Webmaster Tools is a comprehensive suite of free tools offered by Bing (Microsoft) that allows webmasters to manage, monitor, and troubleshoot their website’s performance in Bing search. Like Google Search Console, this platform provides a range of features and insights that are tailored to enhance your online visibility in Bing search and assist your search engine optimisation (SEO) efforts.

The Bing Webmaster Tools suite includes features such as:

• Submitting sitemaps
• Indexing Pages and URLs
• Analysing backlink profiles
• Conducting keyword and competitor research
• Performing in-depth site audits
• Accessing detailed search performance reports
• Mobile-Friendliness Evaluation
• Integration with Bing Ads

While primarily designed for the Bing search, Bing Webmaster Tools can also be immensely beneficial for anyone seeking to boost their organic search traffic across all major search engines by providing insights into your website’s technical performance; it’s also multilingual, which makes it helpful to webmasters not only in Australia but internationally.