5.0
Tradie
Digital Marketing
We guide tradies across Australia with smart, simple strategies that get the right clients knocking, and keep your business busy for all the right reasons.
Sunshine Coast digital marketing agency that gets your business results! A digital marketing partnership for success.
5.0
165+ Reviews
Get Found. Get Hired. Get Busy.
You’ve built your business with grit and skill. But Online?
Finding the time, the clarity, or the right marketing partner is where most tradies get stuck.
At Digital Nomads HQ, we work alongside tradies like you, electricians, plumbers, landscapers, builders, and service pros across Australia, to help you stay competitive, book better work, and build a business that’s not just busy, but sustainable.
We offer simple, smart, and practical digital marketing strategies tailored for trades and services. No fluff. No cookie-cutter packages. Just clear direction, honest advice, and marketing that actually brings in the right jobs from the right clients, when and where you need them.
How Our Clients Grow
From successful projects to satisfied clients, our metrics show the impact we make.
Trades and Services Campaigns
Over 30 trades and services campaigns across Australia.
Managed in paid campaigns
Over $1M+ managed in paid campaigns for trades and services.
Increase in CTR
An 8.75% increase in CTR for paid campaigns.
Conversion Rate
A 28% increase in conversion rate for trades and service campaigns.
Marketing Muscle for Hard-Working Trades
GWM
Rumble Boxing
The House Call Vet
Just Autos
Scubaworld
Junction Moama
We Bring the Strategy,
You Reap the Rewards
You’re on the tools. We’re behind the screens. Together, we build something solid and scalable that grows with your business.
Everything’s Done In-House
From SEO and Google Ads to websites and content, our local team handles it all under one roof. No outsourcing, no crossed wires, just seamless service from people who care about your results.
No Lock-Ins. Just Results
You won’t find any long-term contracts here. We believe in earning your trust through performance, not paperwork. You stay because it’s working, simple as that.
Clear, Honest Communication
We speak your language; plain, straight-talking, and transparent. You’ll always know what we’re doing, why it matters, and how it’s helping your business grow.
Trusted by local & national brands
What Works In Tradie Marketing?
Be where people search
When potential clients need a plumber, electrician, or landscaper, they reach for Google before their phone. We optimise your website and listings to make sure you’re front and top when clients are actively searching. No missed calls, no wasted time.
Make your website work harder
Your site works, even when you aren’t, showcasing your skills, proving your credibility, and driving enquiries.
Use content to build trust
Helpful, well-written pages and resources position your business as credible and easy to trust, so clients feel confident choosing you over the competition.
Stay consistent across platforms
Consistency across Google, social media, and local directories means your brand feels trustworthy and professional, no matter where clients find you.
Align your channels
We create a strategy where every piece (SEO, ads, social media, and content) works together, clear and cohesive, to drive focused results that build momentum.
Real reviews, Real Clients
"We've been working with Digital Nomads for some time now, and the results have been outstanding. Their team has done an incredible job building new pages for our site — everything is clean, well-organized, and tailored to our audience. On top of that, their SEO work has made a huge difference in our search rankings and organic traffic..."
Andrew Gardiner Law
Andrew Gardiner, Director
"We’ve been working with Digital Nomads to support our businesses across the our group, and they’ve been nothing short of excellent. Their attention to detail, strategic thinking, and responsiveness have been outstanding. They consistently offer valuable insights and advice, and their communication and follow-through have made them a pleasure to deal with. We would highly recommend Digital Nomads to anyone looking for a Marketing Agency to partner with."
Moggy's Group
Shania Muscat, Marketing
"Digital Nomads hands down are the most wonderful team I have engaged with for several projects over the last few years. Jodi and Ben are extremely knowledgeable and welcoming. Ben has an innate capacity to hear exactly what I am seeking and offers me the most magnificent solutions every time. If you want to work with an agency that is not only experienced and highly innovative, then you must work with the team at DNHQ."
Cococoast Global
Janelle Russell, Director
"One of the things we love most about working with DNHQ is that they're an agency that come with all the industry knowledge and expertise, yet they just feel like part of our internal team! Hayden and Faith were brilliant in researching and designing a new site for our NFP, while Shaun's website wizardry was so valuable bringing it to life and continuing to evolve as we've needed to. We are so grateful to all of the team for being so responsive, collaborative, and never rolling their eyes at the random ideas we bring to them."
LifeFlight
Jessica Thornton, Marketing Manager
Worked with digital nomads to redevelop our website and SEO services, these guys are unbelievable! Digital wizards with one of the best personal touches and collaborators! And no suggestion was too hard! And Faith Taylor was brilliant! Constantly updating us! Personally hate bad communication, but these guys were constantly onto us clarifying and pushing the project forward, really felt comfortable and confident with Faith in control of steering the project! These guys are the best!
Sanctuary Church
Dylan Goode
"We started working with Digital Nomads 1 year ago and they have been fantastic. Absolute gurus in the SEO space and Lauren does an amazing job with all our social media. We have learnt so much working with the team, and it really is a team of experts that you have around you assisting with all aspects of digital marketing. If you are serious about digital marketing then I highly recommend reaching out to Jodi and the team."
Synergy Mortgages
Brendan Philp, Director
"Digital Nomads have delivered an excellent standard of work building two separate websites for CRW Group. They are very communicative and work with our ideas while adding their creative expertise. They write quality blog posts for our SEO efforts and we have seen an uptick in web traffic due to their efforts. Highly recommend DNHQ for your marketing needs!"
CRW Cleaning
Kyle Booysen, Director
“Digital Nomads hands down are the most wonderful team I have engaged with for several projects over the last few years. Jodi and Ben are extremely knowledgeable and welcoming. Ben has an innate capacity to hear exactly what I am seeking and offers me the most magnificent solutions every time. If you want to work with an agency that is not only experienced and highly innovative, then you must work with the team at DNHQ.”
Janelle R.
Cococoast Global, Owner
“Their communication is fantastic, very knowledgeable and they return phone call very quickly, they give us good reporting… yer we can’t fault them….Overall customer service I think is 5 stars, if I could give them 6 stars, id give them 6 stars.”
Colin M.
Mason Finance
“Digital Nomads HQ's branding aligned with the client's business goals and ideas. Digital Nomads HQ was attentive to requirements and delivered a high-value service based on their unique needs. The team was also highly motivated, professional, and easy to communicate with.”
Rene N.
Atelier Dental
Expert Team
Top Solutions
Why Us: Smart. Proven. Bold.
Proven Results
Proven Results
Our Process
Our Process
Our Process
Our Process
Our Process
Our Process
Our Process
How We Roll
Australia’s full of tradies, so standing out means being smart, consistent, and where your clients are looking. That’s where tradie digital marketing comes in.
We don’t just scratch the surface. We get to know your services, your challenges, and your business inside out. This is where smart strategies start: Real understanding.
No vague promises here. We create a sharp, measurable plan with milestones that keep your growth on track. Every step mapped and explained clearly, so you know exactly what to expect, and when to expect it.
From killer websites to targeted Google Ads and local SEO, we launch campaigns that get results. (We achieved a 28% conversion rate for a local locksmith) And we keep you in the loop clear updates, monthly reports and open communication, so you’re always in control and confident in the direction we’re heading.
Data drives us. We track your wins, share no-nonsense reports, and tweak the strategy to keep your business growing steady, strong, and sustainable.
Recognised local team, proven success.
We’re not just an agency — we’re a team of experts driving results and earning national recognition
Global Agency Awards Finalist
Proudly finalists in the Global Agency Awards for “Best SEO Campaign” in 2025.
Clutch Global 1000
Proudly awarded #260 out of 262,000 digital marketing agencies worldwide in 2023 & 2024
Global Search Finalist
Proudly achieved Global Search Finalist in 2024 for our SEO campaign in the Health & Medical sector
Let’s Clear Things Up, Shall We?
You don’t have to know all the answers, you just need a partner who does.
What makes tradie digital marketing different?
Tradie digital marketing is designed specifically for trades and services (electricians, plumbers, HVAC technicians, landscapers, builders, and other service professionals.) In Australia, trades and services have a unique customer base that often searches for immediate, reliable solutions. Think 24/7 plumbing, electrical worke etc.
That’s why tradie digital marketing focuses on practical, local strategies that match the urgency and hands-on nature of your work. It prioritises getting you found by the right customers at the right time, building trust through clear messaging, strong local presence, and proven tactics that turn searches into booked jobs.
What’s so great about digital marketing for tradies?
Digital marketing opens doors to new customers in ways traditional marketing can’t match. While word-of-mouth and referrals are still important, more people now turn to online search engines and social media when looking for tradies.
Australia has over 250,000 residential trade businesses, plus a significant commercial sector. With so many businesses competing, standing out is essential.
Digital marketing leverages tools like SEO, social media campaigns, and paid ads to help your business get noticed, build trust, and connect with customers actively searching for your services.
How does SEO for plumbers, electricians, HVAC work?
Search Engine Optimisation (SEO) is the process of improving your online visibility so your business ranks higher in search results when customers look for services like yours.
For tradies, this means targeting specific keywords that potential clients type into Google, phrases like “emergency plumber near me” or “licensed electrician Brisbane.”
However, SEO isn’t just about adding keywords to content and calling it a day. It also involves technical tweaks to your website to improve speed and usability, building local citations (online mentions of your business), and encouraging happy customers to leave positive reviews.
Together, these efforts boost your credibility and help you appear at the exact moment someone needs your services.
How do you ensure tradie digital marketing makes an impact?
Simple. We take a personalised approach. Instead of generic packages, we start by learning everything about your business; your specific services, target customers, and unique challenges.
Using this insight and data, we develop customised digital marketing plans that align with your needs and budget. If you are looking to increase local visibility, we focus on optimising your presence where it matters most using Google Business Profiles,local SEO and even targeted ads (PPC)
If generating more leads or bookings is your priority, we design campaigns that attract the right customers and convert clicks into calls. Throughout, we track performance closely and adjust strategies to ensure your marketing delivers measurable, lasting results.
How do I know if I need a full digital marketing strategy or just a campaign?
If your marketing feels fragmented, or you struggle to see clear results, you probably need a full strategy. A comprehensive strategy connects all your marketing efforts, i.e. your website, SEO, ads, content, and social media into a unified plan that supports your business.
A campaign, by contrast, is a focused, time-limited effort (like running Google Ads for a month for a promotion). While campaigns can bring quick wins, a strategy ensures your marketing is consistent, measurable, and sustainable over time.
Will digital marketing help with lead generation or just visibility?
A strong digital marketing plan does both. Visibility means making sure your business appears when people search or browse online. But visibility alone doesn’t pay the bills, it’s the leads and conversions that matter.
We focus on attracting high-quality traffic and turning those visitors into real enquiries and booked jobs. By combining SEO, targeted social media, and performance marketing, we help tradies get noticed and get hired.
Can you improve our website too?
Absolutely. Your website is often the first impression potential clients have of your business, so it needs to work hard. We design and develop websites that are fast, mobile-friendly, easy to navigate, and built to convert visitors into customers. Whether you need a fresh build or a tune-up, we ensure your site supports your marketing efforts and reflects the quality of your work.
How do you track performance across channels?
Tracking performance is key to knowing what’s working and what’s not. We track essential metrics like website traffic, conversion rates, return on investment (ROI), and engagement levels. We also provide you with access to a live marketing dashboard so you can see progress anytime, plus regular, easy-to-understand reports that highlight wins and guide adjustments.
Can you help us with content creation?
Yes! Content is how you connect with your customers, show your expertise, and improve your SEO. We create clear, engaging, and relevant content tailored to your trade and audience, from website copy and blog posts to guides and FAQs. Good content builds trust and keeps your business front of mind.
How can local SEO help our business stand out?
As a tradie, you likely operate within a certain area. Local SEO ensures your business appears when customers nearby are searching for your services.
One essential step is having a well-optimised Google Business Profile that highlights your location, services, and contact details clearly. This makes it easy for local customers to find you on Google Search and Maps. Combined with local citations and positive reviews, local SEO builds your reputation and trust within your community, helping your business stand out exactly when it matters most.
What role does social media marketing play for tradies?
Social media marketing keeps your business visible where your customers spend time, on platforms like LinkedIn, Facebook and Instagram. We create targeted campaigns that showcase your work, promote your services, and build your brand personality. This helps you stay top of mind, attract referrals, and connect with customers even before they start actively searching for a tradie.
Fuel your next campaign—let’s get started
From idea to impact — launch your campaign in minutes and start engaging your audience without the wait.
