Increasing Local Visibility For Coastal Rehab

The strategy implemented to attain Coastal Rehab’s objectives involved a comprehensive SEO campaign specifically tailored to the local market. This involved multifaceted approach:

Thorough Keyword Research: Extensive keyword research was conducted to pinpoint pertinent terms, such as “Occupational Therapy Sunshine Coast” and “OT Sunshine Coast,” crucial for targeting within Coastal Rehab’s website content.

On-Page Optimisation: The SEO team optimised relevant web pages, including meta tags, headers, and content, to seamlessly align with the identified target terms. This optimisation not only enhanced search engine visibility but also ensured that Coastal Rehab’s offerings were prominently featured to potential clients.

Content Development: High-quality, informative content was created, revolving around the range of rehabilitation services offered by Coastal Rehab. This content not only addressed common inquiries and concerns of prospective clients but also positioned Coastal Rehab as an authoritative source in the field.

Off-Page Authority-Building: To solidify Coastal Rehab’s website as an authority in the occupational therapy space, a monthly off-page authority-building strategy was implemented. This involved acquiring backlinks from relevant directories, healthcare websites, and community resources. These backlinks served to bolster Coastal Rehab’s credibility and reinforce its position as a trusted provider of rehabilitation services.

By integrating these components into a cohesive SEO campaign, Coastal Rehab aimed not only to enhance its online visibility but also to establish itself as the go-to destination for occupational therapy services in the Sunshine Coast region.