From Snake Identification to SEO Domination

Industry

Services

Campaign Timeframe

2+ Year SEO Campaign
Snake Rescue Sunny Coast SEO and Google Ads Case Study by Digital Nomads HQ

Introduction

Snake Rescue Sunny Coast is a dedicated reptile removal service driven by a passion for wildlife conservation. Operating around the clock, 24/7, 365 days a year, they provide prompt and professional assistance in all weather conditions. Their team is fully qualified to handle some of the world’s most venomous reptiles, ensuring the safety of both humans and wildlife.

The Brief

After launching their website, Snake Rescue Sunny Coast partnered with Digital Nomads HQ to enhance their online presence through SEO services. They sought to increase their visibility and reach a wider audience interested in reptile removal services. Their goal was to improve their search engine rankings and make their website more easily discoverable to those seeking snake rescue services in the Sunny Coast area. Additionally, they wanted their website to provide valuable information on snake identification, making it a comprehensive resource for those in need of assistance with snakes.

The Strategy

The process began with a comprehensive analysis of Snake Rescue Sunny Coast’s website and its current SEO standing. This involved identifying relevant keywords related to snake rescue and wildlife conservation in the Sunny Coast area. Based on this analysis, a tailored SEO strategy was developed to improve the website’s visibility and rankings in search engine results.

One key aspect of the strategy was optimising Snake Rescue Sunny Coast’s Google My Business (GMB) listing. This involved updating and verifying their business information, including their address, phone number, and business hours. Additionally, we optimized their GMB listing with relevant keywords and images to improve its visibility in local search results.

The strategy also included both on-page and off-page optimisation techniques. On-page work involved optimising the website’s content, meta tags, and headings to align with the identified keywords. This included creating informative and engaging content about snake identification and removal, as well as ensuring that the website’s structure and navigation were user-friendly.

Off-page work focused on building quality backlinks to the website from reputable sources in the wildlife conservation and local community sectors. This helped to improve the website’s authority and credibility in the eyes of search engines, ultimately leading to higher rankings.

Throughout the process, regular monitoring and analysis of the website’s performance were conducted to track progress and make adjustments as needed. This included tracking keyword rankings, website traffic, and user engagement metrics to ensure that the SEO strategy was effective in achieving the client’s goals.

Within the first 2 years of collaboration, Digital Nomads successfully implemented a comprehensive SEO strategy for Snake Rescue Sunny Coast, resulting in significant improvements in key metrics. The number of on-page keywords increased from 700 to 2,100, marking a substantial 1,400 keyword increase. This expansion in keyword coverage contributed to a notable increase in organic web traffic, rising from 300 to 2,900 visitors. These results emphasise the effectiveness of the SEO strategy in enhancing the visibility and reach of Snake Rescue Sunny Coast’s website, positioning them as a leading resource for snake identification and removal services in the Sunshine Coast area.

The Results

Within the first 2 years of collaboration, Digital Nomads successfully implemented a comprehensive SEO strategy for Snake Rescue Sunny Coast, resulting in significant improvements in key metrics. The number of on-page keywords increased from 700 to 2,100, marking a substantial 1,400 keyword increase. This expansion in keyword coverage contributed to a notable increase in organic web traffic, rising from 300 to 2,900 visitors. These results emphasise the effectiveness of the SEO strategy in enhancing the visibility and reach of Snake Rescue Sunny Coast’s website, positioning them as a leading resource for snake identification and removal services in the Sunshine Coast area.

1.4k

Increase In Keywords

866%

Increase In Organic Traffic

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