Nik brings over 16 years of experience working in agencies, supported by a Diploma of Multimedia and a strong foundation in technical web development. Comfortable working directly with the command line and grounded in best-practice coding, he has developed deep expertise in WordPress development, Shopify, DNS, Analytics, and SEO. With a talent for problem-solving and a focus on performance management and data analysis, Nik consistently delivers solutions that improve efficiency, usability, search visibility, and results. When he’s not immersed in code, he enjoys getting outdoors, hitting trails on his mountain bike, and experimenting with cooking, bringing the same curiosity and hands-on approach to his hobbies as he does to his work.