Do you need social media marketing for your Sunshine Coast-based business? Are you looking for social media marketing on the Sunshine Coast?
Social media marketing is constantly evolving, so it’s important to keep up to date with current trends. If you use our social media marketing services then you won’t have to!
Social media marketing involves creativity and strategic thinking. Although it may seem overwhelming, its benefits can not be overstated. It is so critical that 67% of companies in Australia use social media to attract new customers.
More so, its advantages extend well beyond merely reaching new clients. Businesses are becoming increasingly aware of the benefits of social media marketing in terms of increased sales and profit.
Push further sales with the functionality of the Social Media Page customized to your business style. Schedule appointments or make reservations, drive people to your website shop or donate page, or have a link to your app or game to inspire people to download.
Our team of social media marketers are always using current data to optimise social media content and excite your target markets. Our social media agency constantly publishes engaging content. We engage your social media audience which is a vital component of having an effective marketing strategy.
When our Agency provides social media marketing, we are aware that online social media is the only marketing platform which allows brands to have conversations directly with their customers. These conversations occur in real time. This is absolutely a fabulous tool to take advantage of. Potential customers are using their social media on a regular basis. Our Digital Agency ensures that your product is their first and only choice. This is one of the major reasons why social media management is vitally important to your brand.
We begin our social media marketing plan by meeting with the client to discuss the objectives of their social media marketing. We will discuss our client’s brand, who the target market is, what their expectations are and the social media budget.
We aim to analyse and fully understand our client’s business so that we can authentically represent their voice on social media.
After creating our social media marketing plan, we will then book you in for a meeting with our social media team in order to discuss the proposal in depth. We will go through all the different marketing ideas and talk about our target market refinement process, to make sure that we are capturing the exact target market that you wish.
We will discuss the different ways to drive more traffic to your business website and we will also discuss different ways to put your product and service in front of your customers eyes. We will also discuss using Facebook Ads to further grow your audience or so your product and services.
Everybody’s Facebook marketing plan needs to be different because not all businesses are the same. Facebook Ads work really well if you are selling a product but they can also work well if you are selling service.
As a social media agency on the Sunshine Coast, we help brands to manage their social media presence. Our social media marketing team works to foster an engaged community.
Social media marketing can do so much more than just trying to sell your products and services to your followers. Our social media marketing team knows that the Google Search algorithm states that regular & consistent posting schedules on social media platforms, like Facebook, Instagram, Twitter etc., will help contribute to your SEO.
It is increasingly important to always stay active on social media with relevant content. We can help you do this!
Our social media marketing Sunshine Coast team collaborates with each of our clients. We make sure to ensure that we always provide the BEST performance from all of the social media platforms within the context of your online presence.
Not all social platforms are going to be suitable for your brand. Having an online presence which engages and starts a conversation with your target market is a valuable asset for any business. Each of our social media strategies are tailored to suit your brand’s individual needs, resulting in an engaged social media following who enjoy and appreciate your brand’s content.
One of our social media marketing team will be assigned to handle your account. They will be your primary point of contact. You will have access to your social media manager by phone or email. This will ensure efficient communication between you and them. Ultimately this will result in social media posts that will authentically reflect your brand’s voice and identity.
One of our first steps our social media managers take when developing your campaign is to get to know you & your business. We analyse your current social media status and look to improve it. At the same time, we investigate what your competition is doing. Then we do it better with an exciting and effective social media strategy.
Your brand’s identity should be stamped everywhere online – beautiful branding is an ingredient that is important to the overall success of any business. Your online branding should clearly distinguish you from your competitors. Our marketing team strategically pours your branding & identity into all aspects of your social media presence. This will enable you to stand out to your target customer.
When our team provides our social media marketing services, they include daily management and social media growth optimisation. We constantly monitor your online engagement and respond within 24 hours. Our aim is to grow your social media following organically. We use tips and tricks to reach your target audience without parting with money for facebook ads.
Whilst the answer to this question largely depends on the industry that your business is in and your target audience, it is not crucial to use every social network to market your business. In our experience, certain businesses thrive on specific social networks and battle to gain traction on others. For example, if your business was an online cosmetics and makeup store – you would most likely gain traction on social networks such as Instagram and Facebook. This is because these social networks are where your target audience spends the most amount of their time online. These networks are also suitable for showcasing your products visually in the form of videos and images. Each business is different, which is why we tailor our social media marketing strategy to suit your business needs.
This is largely dependent on your target market, which is why it is so crucial to know your ideal customer. If you have a complete understanding of your ideal customer’s needs, lifestyle and pain points, you’re more likely to create and find relevant content they will appreciate and share. In addition to this, start following influencers in your industry who create great content and share their posts. You could also use their content to inspire you to write a few blog posts or conversational posts that your target market will enjoy.
It is important to remember that regardless of which social network you’re using, it’s the quality not quantity of followers that matters. Your business need followers who will actually engage with your content, instead of a large number of followers who do not engage with your brand and are just numbers on your following count. Given that there is so much competition to stand out online and people are bombarded with content all day long, you need to give your followers a compelling enough reason to follow you. There are numerous techniques for growing your social media following with a quality, engaged audience. At Digital Nomads HQ, we analyse each aspect of your business and your ideal customer in order to create a content schedule that attracts website visitors, improves brand awareness and ultimately turns followers into customers and fans.
One of the largest benefits of online marketing is the access to data and reports which help you measure the success of each of your digital campaigns. However, it is important to measure the correct metrics so that your marketing efforts align with your business goals. In our experience, many business owners rely on the number of followers and likes on their social media accounts as metrics for measuring success. This can often prove to be futile as likes are meaningless without conversions and sales. That is why it is important to also measure social media metrics such as: website traffic, click through rates and conversions.
Our goal is to help our clients in the best way possible and deliver outstanding digital marketing strategies to achieve whatever goal it may be!