Atlus came to Digital Nomads for a full suite digital marketing strategy to help them increase brand awareness nationally, as well as generate leads.
The team at Digital Nomads HQ collectively worked together to provide Atlus with a strategic SEO campaign and email marketing strategy to ensure they were reaching Atlus’s ideal customers at each touch point, taking into account different user behaviours.
Obtain and increase rankings for relevant keywords
Compete against long-standing businesses in the industry
Improve enquiry to booking rate
The discovery session provided the team with a comprehensive understanding of Atlus’s business goals. The email marketing team developed automation channels to keep in touch with enquiries and subscribers, guiding them to complete the next step in the funnel.
The SEO team placed a great importance on developing and creating authority, in addition to appropriate page creation and technical SEO strategies, to together, increase the site’s SERP presence.
Strategic SEO campaign to increase relevant, high volume keyword rankings
Page creation targeting specific key terms
Optimised on-page content with optimised heading hierarchy
Ongoing optimisation, competitor analysis and a dedicated SEO account manager
Creation and ongoing optimisation of email automations
EDMs providing enquires/subscribers with greater context of who Atlus is